THE INK IS WHAT BLURS THE MIND WHEN IT COMES TO CREATIVE DECISION MAKING. IT IS THE CATALYST THAT DIVIDES MEANING AND CHAOS, AND THE BEGINNING OF ALL ORIGINALITY. IT IS THE CONSTRUCT THAT DEFINES THE WORK OF FRANCOIS RIVARD'S CONCEPTUAL, ELECTRONIC PROJECT, INK ELEMENT. BUILT ON A GROUNDED UNDERSTANDING OF SYNTHESIS AND CLASSIC LIVE-ELECTRONIC INSTRUMENTATION, RIVARD'S MUSIC IS A POETIC MIX OF STORYTELLING AND INTELLIGENT SOUND DESIGN.